I am a fan of actor George Takei on Facebook. If you want to learn how to be a Facebook Superstar, study this man. Many people know him as the actor who played Mr. Sulu in the 1960's TV series Star Trek, but, in a future few in the 1960's envisioned, he is now a Social Media giant. A social media giant at age 75, that is. To those of us not of a "certain age", you have no idea how good that makes us feel.
His posts are authentic, mostly upbeat, and almost always relevant.
Today, though, he was actually posting something I had already blogged almost four months ago: Amazon reviews. Specially, Amazon reviews of certain - well, unusual products.
The Hutzler 571 Banana Slicer is about to have its 15 minutes of fame. And I was there first, reporting about it back in December. Take THAT, George Takei! (Please enjoy my post - I made sure all the links still work.)
In a way, I felt bad for the manufacturer of this banana slicer. There he is, trying to sell a product which is designed to - well, slice bananas. And people are posting sarcastic, glowing reviews such as these: (quoted from actual reviews):
I had to resort to carefully attempt to slice those bananas with my bare hands. 99.9% of the time, I would get so frustrated that I just ended up squishing the fruit in my hands and throwing it against the wall in anger. Then, after a fit of banana-induced rage, my parole officer introduced me to this kitchen marvel and my life was changed.
And how about this gem:
this is one of the greatest inventions of all time. My husband and I would argue constantly over who had to cut the day's banana slices. It's one of those chores NO ONE wants to do! You know, the old "I spent the entire day rearing OUR children, maybe YOU can pitch in a little and cut these bananas?" and of course, "You think I have the energy to slave over your... bananas? I worked a 12 hour shift just to come home to THIS?!".... The minute I heard our 6-year-old girl in her bedroom, re-enacting our daily banana fight with her Barbie dolls, I knew we had to make a change.Now, THESE are the people who should be participating in Camp NaNoWriMo, not me. (I promise to blog about my progress soon.) If I had half of those writing skills....
But, as it turns out, the manufacturer is thrilled with the attention their slicer has received. And, apparently, Amazon is beginning to realize that these reviews drive traffic to their site - especially when George Takei posts on Facebook about it.
There is a lesson here for business owners, business bloggers and social media experts, but you'll have to find it for yourself. I'm too busy laughing.
Here are some more of my favorite products on Amazon. I hope they become favorites of yours, too.
Inflatable Toast
The Wenger 16999 Swiss Army Knife (darn, would have made a perfect birthday gift for my son.)
The Three Wolf Shirt (stop making fun of this shirt! My spouse loves them!)
Do you have a favorite Amazon review?